Poin2Pay Explainer Video
Poin2Pay is an Indonesian e-commerce startup that was looking to launch a new platform combining affiliate marketing, user referrals, and a marketplace with a unique loyalty points system. With a highly saturated e-commerce market in Indonesia, Poin2Pay needed a strong brand identity to differentiate itself from competitors and stand out in the crowded marketplace.
During my work experience with the Mixist Digital team, I had the opportunity to work with Poin2Pay to develop a brand identity, including a logo, brand materials, and a pitch deck. I was also tasked with creating an explainer video that showcases the key features and benefits of the platform to potential stakeholders and the wider Indonesian community.
Design Development
Project Credits
Creative Director: Kevin Tan
Motion Design: Corina Gunawidjaja